PT Mitra Fashindo Abadi (MFA), a retailer from Indonesia is proud to announce its partnership with Alo Yoga (Alo), a leading global fashion and lifestyle brand focused on premium sportswear. This is an important step for Alo, because for the first time this brand is present in Indonesia through the opening of a 537m2 outlet located at Senayan City Mall.
"We are very happy to welcome Alo Yoga to Jakarta," said Ananda Putri, Vice President Sales and Marketing of the MFA Fashion Division. "This collaboration is in line with the company's commitment to offering a diverse portfolio of world-class brands in various lifestyle sectors."
As a continuation of its expansion, Alo will also open a number of outlets in Indonesia. This strategic step not only strengthens Alo's footprint in Indonesia, but also marks significant progress in its commitment to continue promoting mindful movement and combining studio fashion with everyday fashion.
Danny Harris, Co-Founder and Co-CEO of Alo Yoga, shared his excitement, saying, “Opening a store in Indonesia is a significant step for Alo Yoga, and we look forward to bringing its unique blend of style, comfort and awareness to the dynamic community here ."
Alo Yoga, founded in 2007 by Danny Harris and Marco DeGeorge, has now successfully become a lifestyle brand that is growing rapidly globally, attracting the hearts of celebrities, yogis (yoga practitioners), and fashion-loving consumers. With a commitment to spreading mindful movement, inspiring wellness, and building community, Alo has established itself as a pioneer in activewear design and sustainable practices. Since the beginning, Alo has been an environmentally friendly brand and has had a Worldwide Responsible Accredited Production (W.R.A.P.) certificate for its humane work environment and free from working conditions that violate human rights. ALO, which stands for Air, Land, and Ocean, has a studio-to-street philosophy that goes beyond fashion and mattresses.
Alo's newest location at Senayan City Mall is ready to become the destination of choice for those looking for versatile clothing for various activities, as well as luxurious activewear. This expansion also demonstrates Alo's unwavering dedication to providing a holistic experience for those who value a blend of style, comfort and mindful living.
For more information about Alo Yoga and its collection, visit www.aloyoga.com.