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Accor and Diversey partner to launch “PlasticShreds”, embarking on a transformative journey

Accor Indonesia

 In a key step towards responsible consumption and production, Accor hotels in Greater Jakarta, in collaboration with Diversey – A Solenis Company, are pleased to unveil the PlasticShreds program, a pioneering initiative which marks Accor hotels in Indonesia’s first PlasticShreds endeavor, aligning with the United Nations (UN) Sustainable Development Goals, specifically focusing on SDG No. 12.

The program launch, hosted at ATFAC (A Trust For A Child) Sanggar Cipinang Jakarta, highlights Accor’s unwavering commitment to global sustainable transformation. PlasticShreds adopts the R-R-U model (Remove, Replace, Upcycle) in plastic waste management, aiming to not only substitute unnecessary plastic products with sustainable alternatives, however also to upcycle plastic waste for added value.

The initiative goes beyond conventional environmental solutions, embarking on a journey to transform single-use plastic waste into sustainable products. Throughout the process PlasticShreds converts plastic waste into versatile chips, repurposed for use in sustainable products, such as gravel replacements in structures including roads and sidewalks. The chips may also find new life as innovative sustainable items, including flowerpots and candleholders.

Stephane Bryer, Director of Operations, Accor hotels in Greater Jakarta, emphasizes the transformative nature of PlasticShreds, "It is more than an environmental solution, it is a journey towards transforming plastic waste into sustainable products. This collaboration marks a significant step in combating plastic pollution in the hotel industry, demonstrating our commitment to shaping a more sustainable future."

Lisa Sanjoyo, Chairperson of A Trust For A Child Foundation, said “We believe this initiative will be key as a means of imparting environmental knowledge for future generations to work towards a better future.” 

Stefan Phang, Global Director, Sustainability & Creating Shared Value, Diversey – A Solenis Company, commends Accor for the trust in this sustainable program, "PlasticShreds is a real step in overcoming single-use plastic waste in the hotel industry. This is a global problem that requires a global solution."

The program launch witnessed participation from General Managers from Accor properties in Greater Jakarta, A Trust For A Child Foundation, alongside guest speakers from Plastic Smart Cities - WWF Indonesia. The live workshop showcased the PlasticShreds process, upcycling plastic waste from Accor hotels in Jakarta, resulting in the creation of new plant pots from plastic chips and cement.

In the spirit of "Shred, Shape, Sustain," PlasticShreds reimagines waste management, creating functional, sustainable works that resonate with Accor's commitment to a more sustainable and harmonious future.