The Franchise & License Expo Indonesia (FLEI) Business Show 2024 officially opened today at the Jakarta Convention Center (JCC) and will run until October 27, 2024. Organized by Panorama Media, the event brings together over 150 local and international brands and features key programs such as the Business Conference, business coaching sessions, and the Indonesia Latte Art Championship (ILAC) 2024. FLEI serves as a strategic platform for entrepreneurs and investors to collaborate, expand their networks, and foster business innovation across various sectors.
Royanto Handaya, President Director of Panorama Media, stated that this event is more than just an exhibition. “The FLEI Business Show 2024 is a meeting point between innovation and business opportunities, where entrepreneurs can find strategic partners and build a more sustainable business future,” he said. This aligns with government policies that have introduced updated franchise regulations under PP number 35/2024, designed to balance partnership and business sustainability. The implementation of these regulations is eagerly awaited, especially as the new Merah Putih Cabinet lineup begins its work, promising positive developments.
FLEI Business Show 2024: A Magnet for International Investors
FLEI 2024 not only facilitates local businesses but also attracts global investors. Albert Kong, CEO of Asiawide Franchise Consultants, emphasized Indonesia’s potential as an international business hub. “The demand from foreign investors for opportunities in Indonesia has grown significantly. FLEI is an ideal platform for them to explore investments in local businesses and introduce Indonesian brands to the global market,” said Albert.
Franchise Ecosystem: Boosting MSME Growth and the Creative Economy
The franchise sector plays a significant role in accelerating MSME and creative economy growth. Levita Ginting Supit, Chairperson of WALI, stated that the franchise model is ideal for MSMEs to expand quickly. “Through FLEI, we provide training access and business opportunities to help MSMEs accelerate their growth effectively,” she said.
From the government’s perspective, Juan Permata Adoe, Vice Chairman of KADIN Indonesia, affirmed KADIN's commitment to supporting a productive and collaborative business ecosystem. “Initiatives like FLEI strengthen cooperation between the business sector and the government, creating synergies to accelerate trade and attract investment,” he explained. Additionally, the Ministry of MSMEs emphasized that franchises and licensing are ideal solutions for MSMEs to grow rapidly. “The government hopes FLEI can serve as a platform for MSMEs to access knowledge, training, and broader business networks,” a ministry representative added. Meanwhile, the Ministry of Tourism and Creative Economy highlighted the importance of collaboration between the franchise and tourism sectors to promote tourist destinations and support creative economy growth. “Franchises in the culinary and hospitality sectors play a vital role in strengthening Indonesian tourism. Events like FLEI open up great opportunities for innovation in this sector,” explained a representative from the Ministry of Tourism.
Director-General of Domestic Trade, Moga Simatupang, emphasized that the government will continue to encourage regulations that are conducive to business and franchise growth. “We are committed to creating a business environment that supports market expansion and attracts investment,” he said.
Featured Programs and Exciting Promotions at FLEI Business Show 2024
The event includes a Business Conference bringing together industry experts, entrepreneurs, and policymakers to discuss the latest trends. Additionally, business coaching sessions allow participants to learn directly from experienced mentors about expansion strategies and business management. The hosted buyer program offers international investors the chance to form strategic partnerships with local businesses.
Visitors can also enjoy various exciting promotions, including cashback and exclusive discounts of up to 100 million IDR and investment opportunities starting from 20 million IDR. The Indonesia Latte Art Championship (ILAC) 2024, in collaboration with SCAI, adds to the appeal by connecting coffee art and business, enriching the experience for visitors.
Support from Partners and Communities
The successful implementation of FLEI Business Show 2024 is due to the support of various strategic partners, associations, and communities. Strategic Media Partners such as Asiawide Franchise, InfoBrand, Franchise Global, and World Franchise Associate play a crucial role in enhancing the event’s exposure and visibility. Strong collaboration is also encouraged by Supporting Associations & Communities, including HIPPINDO, SCAI, The Entrepreneurs Society, Cervo, and LinkUMKM, who actively contribute to creating synergy among business players.
Official partners also play a significant role in supporting the smooth operation of the event. Karindo as Audiovisual Partner, Biznet as Internet Partner, and Roger and DSV as Freight Forwarder Partners ensure the operational needs of the event are met. Cityneon Prima Mandiri supports infrastructure as Contractor Partner, while GoWork provides collaborative space as Co-Working Space Partner. Additional support comes from Jumpstart as Coffee Partner, Undangin as Ticket Partner, and The 1O1 Hotels as Hotel Partner, creating a comprehensive experience for participants and visitors.
Furthermore, Supporting Partners like Gratyo, ALC, and Picant also contribute to extending the event’s reach, strengthening its positive impact, and ensuring the success of the FLEI Business Show 2024. The solid support from various parties not only facilitates the event's implementation but also strengthens Indonesia’s business ecosystem.
How to Register and Ticket Information for FLEI Business Show 2024
Don't miss the chance to expand your network and gain business insights at the FLEI Business Show 2024, running from October 25-27, 2024, at JCC Senayan, from 10:00 AM to 8:00 PM WIB. Tickets are available for IDR 60,000 per person and can be purchased online at www.franchise-expo.co.id/ticket.
After purchasing tickets, visitors can utilize BizMatch to schedule meetings with exhibitors and view various promotions. Get the latest updates by following our Instagram accounts @fleiexpoid and @fleibisnis.
