Rani Permata
May 08, 2026
Dion Wiyoko, Yoshi Sudarso, and Sheila Dara Celebrate Elevated Expression
at the Levi’s® Blue Tab™ Art House Kuala Lumpur Event
Levi’s® steps further into the premium space through the launch of the Blue Tab™ Spring/Summer 2026 collection, introduced through an immersive experience titled the Levi’s® Blue Tab Art House in Kuala Lumpur, Malaysia.
The presence of Dion Wiyoko, Yoshi Sudarso, Sheila Dara, Refal Hady, and Sahila Hisyam as representatives from Indonesia further strengthened the narrative of Blue Tab™ as a medium for personal and dynamic expression. Each attended with their own unique style interpretation—from clean and refined looks to more expressive appearances—reflecting how the collection adapts to diverse characters and perspectives.
For Dion Wiyoko, the appeal of Blue Tab™ lies in its ability to present denim from a more elevated perspective without losing its classic essence. “What I love about Blue Tab™ is how the denim feels more elevated without losing its original character. There’s a balance between classic and modern that keeps it versatile while still making a strong statement,” he said.
Meanwhile, Sheila Dara sees Blue Tab™ as a space to express style in a subtle yet impactful way. “Blue Tab™ creates room for self-expression in a more subtle yet still impactful way. The silhouettes and materials feel very thoughtful, allowing us to look effortless while remaining refined,” she shared.
Yoshi Sudarso also highlighted the depth reflected in every detail of the collection. “The first thing I look for in pants is whether they move with me, and the Levi’s Blue Tab not only moves with me but exceeds my expectations in more ways than one,” he added.
Inspired by the spirit of refined craftsmanship, Blue Tab™ is Levi’s® most elevated line—a design-led collection that combines the brand’s long-standing heritage with a modern approach to denim. As the pioneer of blue jeans, Levi’s® continues to develop denim not only as apparel, but also as a medium of expression that remains relevant to today’s lifestyle.
The Spring/Summer 2026 collection specifically explores the reinterpretation of classics through clean and sculptural silhouettes, the use of premium materials—including exclusive fabrics from Japan—and precise construction. Each piece is designed to create a balance between function, aesthetics, and comfort, while pushing the boundaries of denim design toward a more sophisticated direction.
“Although Blue Tab™ was only recently introduced, we are seeing the line earn a special place in the hearts of denim enthusiasts—especially those who appreciate high-quality fabrics, including Japanese materials known for their craftsmanship. Through this year’s latest Blue Tab™ collection, we aim to answer the demand for a more premium and luxurious denim experience by presenting designs that excel not only in material quality but are also more refined and relevant to today’s lifestyle,” said Stiffen Andika Kusuma, Country Marketing Head of Levi’s Indonesia.
The Blue Tab™ Spring/Summer 2026 collection will be available globally at selected Levi’s® stores and online through:
Levi’s Indonesia Official Website
Each product is completed with the signature Blue Tab™ label, signifying its position as part of Levi’s® most premium collection.
