Juliana Siahaan
Oct 01, 2025
ARYADUTA proudly presents Asta Karya 2025, now entering its third year. Taking place from September to November 2025, this year’s theme is #ARYADUTABercerita, a tribute to Indonesia’s stories and legends we grew up with, reimagined through the signature ARYADUTA stay experience.
“Asta Karya has always been ARYADUTA’s way of bringing Indonesian culture closer to our guests in a way that feels authentic, creative, and alive,” said Arthur Situmeang, Group Director of Marketing and Communications, ARYADUTA Hotels. ““This year, through the theme #ARYADUTABercerita, we highlight the beauty of storytelling traditions and connect them with today’s holiday experiences that are both meaningful and relevant.”
Across all ARYADUTA properties, guests will be invited to explore creative interpretations of local legends unique to each destination. These stories are brought to life through multi-sensory experiences, ranging from the “Legend Menu” (culinary creations inspired by folklore) and themed activities for guests and children, to exclusive amenities that allow guests to enjoy the stories in ARYADUTA’s signature tangible touch.
ARYADUTA Medan – The Legend of Toba Lake
The Legend of Lake Toba tells the story of a fisherman who every day caught rias fish in the lake and married a woman who was a transformation of a fish. This story is brought back to life through the Nasi Goreng Rias menu at ARYADUTA Medan, enriched with Batak’s signature spice, andaliman. Guests can also feel the cultural experience through the activity of weaving ulos directly, as well as bringing home special amenities such as Sibolga chips and Medan’s traditional orong-orong.
ARYADUTA Bandung – Lutung Kasarung
The legend of Lutung Kasarung teaches about simplicity and victory. This story can be enjoyed through the Royal Banquet menu, symbolizing the banquet of victory from the simplicity of the forest to the grandeur of the palace. ARYADUTA Bandung also presents other fun activities such as Story Telling Time with Dongeng Bengkimut and making Lutung Kasarung masks for children. Amenities in the form of a mini story book and Sundanese rangginang can also be taken home.
ARYADUTA Pekanbaru – Putri Kaca Mayang
The love story of Princess Kaca Mayang, who was strong and graceful, intertwined beautifully in the Siak River. That beautiful love story comes through the Sate Putri Kaca Mayang menu, satay skewers, peanut sauce, and flower garnishes symbolizing the love, toughness, and grace of the Princess. Every Sunday morning at ARYADUTA Pekanbaru, guests can join the Art & Craft Session decorating eco-bags or fans with Kaca Mayang motifs, in collaboration with SLB Pembina Pekanbaru. As souvenirs, there are also kacang tumbuak, bolu kemojo, and kue bangkit kacang, typical of Pekanbaru.
ARYADUTA Lippo Village – Pendekar Cisadane
Pendekar Cisadane is known for his courage and strength. This story is brought to life as a taste through the Sate Jawara menu that can be enjoyed at ARYADUTA Lippo Village. In addition, there are also other fun activities such as the Legend Quest (Scavenger Hunt) game. Special amenities such as mini roti buaya, cokelat jawara, and story cards of the warriors can also be taken home.
ARYADUTA Palembang – The Origin of Palembang City
This story is brought to life through the Pindang Iga Bakar menu, inspired by noblemen and warriors on the banks of the Musi River who often grilled ribs and completed them with pindang broth on the riverbank. There are also other fun activities that can be joined at ARYADUTA Palembang, such as making pempek or coloring legendary characters for children. Special Palembang amenities can also be brought home such as kue kojo, gadis beraes, and Palembang’s kue bangkit.
Puncak Resort International – Telaga Warna
Telaga Warna is believed to have been born from the jewelry of a princess who fell into the lake. This story is translated into fun activities such as Crafting Jeweled Crown (Kids Workshop) and Paint Your Talaga to paint stones inspired by the legend.
ARYADUTA Menteng – Si Pitung
Si Pitung is known as the Betawi folk hero, a Robin Hood who defended the poor and was full of spirit. At ARYADUTA Menteng, his story comes through the Gabus Pitung menu, rich in spices and thick broth. Interesting activities can also be joined such as Nandak Betawi and Kids Baking Class. Its unique amenities are in the form of an edible cake silhouette in the shape of Si Pitung’s face.
ARYADUTA Suites Semanggi – Setu Babakan
Setu Babakan is believed to have been born from a mystical event and is now known as a symbol of Betawi cultural diversity. This inspiration is poured into a legendary menu, Asinan Babakan, which symbolizes the diversity that exists in Setu Babakan. Interesting activities such as the Betawi Dress-Up Photo Booth and Betawi art for children can also be enjoyed. Amenities include a mini Setu Babakan booklet and bir pletok.
ARYADUTA Manado – Toar Lumimuut
Toar and Lumimuut are the ancestors of the Minahasa people who are believed to have come from earth and sky, Toar is known as a fearless Minahasa hero. This story is realized in the Ayam Tondano legendary menu, which has a spicy, savory, and aromatic taste. In addition to the legendary menu, ARYADUTA Manado also provides interesting activities for guests to make the cultural journey more complete, with a photo box using kabasaran attire and playing traditional kolintang musical instruments.
ARYADUTA Bali – Barong
The battle between Barong and Rangda symbolizes the balance of life. This inspiration comes in the Outside Skirt Mepanggang menu, which tells about the lightning fire that forged the kris in the Barong legend. Activities such as making Barong masks from recycled materials can also be enjoyed at ARYADUTA Bali while taking home amenities such as a Bali legend story book and Bali’s famous pie susu.
ARYADUTA Makassar – Datu Museng
The tragic love legend of Datu Museng and We Tenriabeng from Bugis inspires the Pallumara Datu Museng menu, a fish dish with fresh spiced broth. Another unique experience, every room provides a QR code containing the love story of Datu Museng complete with attractive visuals.
Waterboom Lippo Cikarang – Rama & Shinta
The Ramayana story of the loyalty of Rama and Shinta is brought to life through fun activities: Rama & Shinta Mask Painting Workshop and Cosplay Photo Competition.
Park Serpong Beach Club – Prabu Geusan Ulun
Prabu Geusan Ulun is the King of Sumedang Larang, heir to the Pajajaran crown. This inspiration comes in the Nasi Rempah Geusan Ulun menu, which symbolizes majesty. Unique activities that can be joined include the Four Regents Challenge and mixing Queen Harisbaya’s Love Potion.
Imperial Klub Golf – Putri Cadasari
Putri Cadasari is known for her tragic love story by the sea. Its signature menu is Cadasari Tumpeng Laut, grilled fish with sweet and spicy seasoning. The interesting activity is that guests can make their own version of Putri Tumpeng, mixing according to their personal taste.
ARYADUTA invites families across Indonesia to experience the joy of staying in a family-friendly hotel where both kids and parents can relax, play, and bond. For more information about the Asta Karya campaign and other special offers, visit www.aryaduta.com
