IABC_and_Awarding_Night_2025

Empowering Internal Communicators to Prove Real Business Value

Pen Angelina Agata
Calendar Oct 26, 2025

A session helping internal communicators showcase measurable impact, gain leadership support, and highlight their vital role in business success.

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Internal communications have never been more vital yet often the hardest to justify when budgets tighten. As the bridge between leadership and employees, comms professionals keep organizations connected but remain unseen heroes. This session empowers them to confidently prove their true business impact.

 

What you’ll learn:

1. How to frame comms results in the language executives understand: cost, productivity, and impact

2. Practical ways to use data (without drowning in it) to show your influence

3. How to turn your work into a story leadership can see, measure, and support

4. Real examples from comms leaders who’ve earned a seat at the strategic table

 

After the session, we’ll share a set of practical follow-ups to help you put the ideas into action:

1. A guide on getting buy-in from your CEO, written with insights from CEOs themselves

2. A companion guide on winning over your CFO, co-written with finance leaders

3. A new report on how internal comms can secure more budget and prove its value across the business.

 

Real perspectives. Real examples. Tools you can use straight away.

 

For more information visit here. Register here.

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