ASCOTT CELEBRATES THREE DECADES IN INDONESIA WITH “30 & BEYOND” CAMPAIGN

ASCOTT CELEBRATES THREE DECADES IN INDONESIA WITH 

“30 & BEYOND” CAMPAIGN
 

Three decades in Indonesia have taken Ascott well beyond its origins as a serviced residence operator. Over the years, Ascott has become part of countless life journeys across the archipelago, from business trips and extended stays in the city to family holidays and leisure escapes. That presence has been built with purpose, across more destinations and more traveller needs, and one that continues to evolve. Ascott marks the occasion with “30 & Beyond”, its most ambitious campaign in Indonesia to date, spanning exclusive stays, curated dining and community initiatives that give guests, partners and communities across Indonesia more reasons to celebrate throughout the year. 

Beyond Stay

As part of 30 & Beyond, the “Stay Your Way in Indonesia” promotion offers guests savings of up to 30%, along with additional benefits for longer stays, ranging from greater flexibility to exclusive perks that enhance the overall stay experience.

Ascott Star Rewards (ASR) members can also unlock a curated set of once-in-a-lifetime reward experiences. These include a stay at Asia’s first Chelsea-themed hotel suites at Ascott Sudirman Jakarta and Citadines Sudirman Jakarta, as well as a round-trip journey from Jakarta to London with exclusive access to a live Chelsea FC match from the ASR VIP box at Stamford Bridge.

Beyond Plates

In a destination known for its bold, diverse cuisine and flavours, Ascott Indonesia will present the ‘Signature 30’ dining promotion, a showcase of local culinary highlights from across its portfolio. Adding an exciting element of surprise to the dining experience, guests who order a dish from the ‘Signature 30’ selection will receive a Golden Receipt, which entitles them to more opportunities to enjoy further rewards.

Beyond Community

Beyond guest experiences, Ascott Indonesia plays an active role in supporting local communities that it operates in, promoting responsible practices in line with the Ascott CARES sustainability framework. Through ongoing collaborations and sustainability initiatives, Ascott Indonesia continues to strengthen its role as a community partner across the country. Further reinforcing this commitment, Ascott Indonesia will roll out a series of sustainability-driven initiatives in conjunction with World Environment Day, World Mangrove Day, and World Cleanup Day, encouraging meaningful participation from associates, guests, and local communities alike.

Mr Philip Barnes, Country General Manager, Ascott Indonesia, said: “Ascott has been part of Indonesia’s story for three decades, beginning as a serviced residence operator serving mainly the needs of business travellers and relocating professionals in the country’s key urban centres. Bringing TAUZIA into the Ascott family since 2018 has broadened that foundation, extending our reach across more cities and more traveller segments. Today, with more than 150 operational and pipeline properties across over 20 cities, we are expanding further into resort destinations in Bali, Labuan Bajo and beyond, opening up new ways for guests to experience Indonesia with us. Indonesia is a market of remarkable diversity, and meeting guests where they are has always guided how we grow here. Through 30 & Beyond, we honour what has been built and look forward to the unlimited possibilities that lie ahead.”

30 & Beyond will continue to unfold throughout the year, with more initiatives and experiences to be announced across Ascott Indonesia’s portfolio of properties.

To follow the 30 & Beyond journey, visit www.discoverasr.com/ascott-indonesia-30-beyond-anniversary and stay connected via Instagram @discoverasrindonesia.