The International Book Bazaar "Big Bad Wolf Books" (BBW) is ready to greet book lovers in Jakarta by presenting the excitement of an all-new and all-exciting adventure in the world of literacy with a collection of cool books. Carrying the theme #BACAITUKEREN, BBW Jakarta 2023 is ready to meet readers from 26 May to 5 June 2023 at 09.00-24.00 WIB at ICE BSD City Hall 3-3A and free of charge to enter the bazaar. Enthusiastic about reading books again and again, this biggest book fair will present an inspiring experience of the latest literacy adventures from previous years.
Uli Silalahi, President Director of Big Bad Wolf Indonesia said "BBW Jakarta 2023 is here with the spirit of reading as a fun lifestyle. This is the time to make reading books an integral part of our contemporary lives and quality time with family. #BACAITUKEREN will be an inspiration for a reading lifestyle to obtain information, insights, knowledge and cool entertainment.” BBW is a paradise for book lovers where enchanting writings and amazing pictures are ready to be part of the journey of the day's excitement for you and your family.
There will also be surprise prizes through the excitement of daily contests with a total prize of more than IDR 7,500,000 and the main prize is 1 trolley full of books. Book price promotion offers and daily flash sales are ready to look forward to, and buying book shopping vouchers at Customer Service is available in denominations of IDR 50,000 and IDR 100,000. Collection of dream books from millions of selected books at prices that are rarely found elsewhere. Apart from the offline bazaar at ICE BSD City, BBW Jakarta 2023 will also be available online at e-commerce Tokopedia and Blibli on 26 May – 5 June 2023.
“BCA is proud to be able to participate again in this BBW 2023 activity. We realize that this activity has a positive spirit to support Indonesian reading literacy. This event, which is held offline and online, also encourages BCA to facilitate modern payments for all visitors by presenting cashless payments to provide ease and convenience for transactions, and of course with various attractive promos for book lovers in Indonesia," said Dody Santosa Iswan, Senior Vice President BCA.
With the theme #BACAITUKEREN, this international book festival presents cool books, cool promotions and cool collaborations this year that are different from before. This year BBW will tour 6 cities, including: Jakarta, Bandung, Surabaya, Yogyakarta, Balikpapan, and the 6th city will be a surprise additional tour stop. BBW Jakarta brings an amazing book shopping experience. Variety of surprise prizes and even cooler collaborations. This year BBW Jakarta is collaborating with NOKHA LLC, an international Indonesian company engaged in the design, development and marketing of footwear, apparel and accessories. This limited collaboration collection is for those of you who carry books far, BBWxNOKHA.
The distribution of access to free books for contemporary lifestyles will also be channeled by BBW through a Corporate Social Responsibility (CSR) program called Red Readerhood (RRH). This program invites visitors to participate in donating books provided at the RRH corner. RRH CSR distribution will be aimed at libraries in remote areas of the country.