Unveils World's First Hybrid Online VR + Onsite Expo Model
PT Mustika Pelita Media (MPM) of Indonesia and China's INTOP EXPO proudly announce the launch of the groundbreaking Kitchen and Bathroom Selection Show, set to take place from the 25th to 27th September 2024 at the Jakarta International Expo Center. This unprecedented event marks the world's first hybrid online VR + onsite expo model for kitchen and bathroom industry players, presenting a revolutionary platform for manufacturers to showcase their latest innovations in the sector.
The Indonesian kitchen and bathroom industry is currently experiencing robust growth, fueled by rapid urbanization, a growing middle class, and an increasing demand for modern and high-tech solutions. The Kitchen and Bathroom Selection Show is poised to be a game-changer, offering an exclusive opportunity for manufacturers to tap into the thriving Indonesian market.
Capturing Market Trends
Indonesian consumers are increasingly inclined towards stylish and technologically advanced kitchen and bathroom products. The rising middle class, with higher disposable income, is more willing to invest in quality kitchen and bathroom solutions. Modern lifestyles, coupled with the desire for convenience and aesthetics, make Indonesian consumers open to cutting-edge products. The market trends show a projected growth of 5.03% (2023-2028) in the kitchen furniture market and a 2.58% growth in the bathroom hardware market. Green and sustainable solutions are gaining traction, providing an additional market segment for companies offering environmentally friendly kitchen and bathroom solutions.
Government Support and Local Partnerships
The Indonesian government has implemented policies to boost the construction and housing sectors, encouraging foreign investment and trade. Infrastructure development projects, including hotels, residential complexes, and commercial spaces, open up a significant market for kitchen and bathroom products. As Indonesia continues to invest in its infrastructure, the demand for modern and high-tech solutions is expected to rise, providing ample opportunities for companies to contribute to and benefit from these developments.
Seizing E-commerce Opportunities
The growing e-commerce boom in Indonesia is fostering online sales of home improvement and kitchen products. Exhibitors at the Kitchen and Bathroom Selection Show are uniquely positioned to seize e-commerce opportunities through the innovative event model. This commitment ensures that brands are not only introduced to tens of thousands but also establishes a robust online presence, creating anticipation and interest leading up to the event.
The immersive VR exhibition halls, offering exclusive access to a personalized 200-square-meter virtual space, become a focal point for e-commerce integration. Exhibitors can seamlessly incorporate cuttingedge technology into their products, providing an unparalleled opportunity to showcase innovation. This immersive experience allows brands to stand out in the crowded digital landscape, creating a unique product presence that captivates potential buyers and online audiences.
Expanding Presence with Local Partnerships
To navigate the Indonesian market efficiently, Kitchen and Bathroom Selection Show exhibitors can explore local partnerships as a crucial aspect of their market expansion strategy. Collaborating with local distributors and dealers provides valuable insights into local consumer preferences, ensuring that products align with the specific needs of the Indonesian market. These partnerships can not only enhance market penetration but also facilitate a seamless understanding of the local business landscape, creating a strong foundation for sustainable growth.
Target Exhibitors and Visitors:
The exhibition is open to kitchen and bathroom industry players worldwide. Target exhibitors include manufacturers of kitchen and bathroom products, suppliers of high-tech solutions, and companies offering environmentally friendly and sustainable solutions. The event aims to attract exhibitors around the world, providing a gateway to tap into the thriving Indonesian market.
Exhibitors can hope to engage with a diverse range of visitors, including commercial developers, homeowners, architects, interior designers, and other professionals in the construction and home improvement industries. The show's proactive buyer matchmaking and real-time interaction monitoring ensure that exhibitors connect with a rapidly growing customer base in Indonesia. For more information to exhibit, visit www.kbshow.id or contact our team at [email protected]
