Gripp, a footwear brand from Bali, Indonesia with a focus on high-quality trendy streetwear sandals, and United Thai Rubber (UTR), an innovative manufacturer of high- quality sandals, today announced the signing of a Memorandum of Understanding (MoU) to establish a collaborative framework for producing high-quality sandals with innovative designs.
This MoU signifies a commitment from both parties to work together on initiatives that will bring to market innovations in footwear production that incorporate trendy and stylish designs. Through this collaboration, Gripp and UTR aim to offer high-quality sandals at affordable prices that capture the hearts and minds of the young generation.
“We are excited to partner with UTR to drive innovation and progress in sandal production and making great products that everyone loves. The fact that UTR’s factory is ISO9001 certified is in line with Gripp’s core belief in producing high-quality sandals,” said Mr. Chin Wan, Director of PT Gripp Marketing Indonesia. “Partners often bring different strengths and perspectives to the table. This MoU can lead to more creative solutions, a wider range of expertise, and a stronger overall effort from both companies to achieve our goals. This is why UTR is an important partner for Gripp. We complement each other and the end result will ensure that our customers get to enjoy superior products at affordable prices.”
Besides making high-quality ISO9001-certified sandals, UTR is also committed to ensuring that the production of Gripp sandals does not harm the environment. This is evident in UTR’s Green Industry Level 2 - Green Operations (Green Activity) certification awarded by the Thai government under the Ministry of Industry. This certification confirms that UTR practises sustainable manufacturing through economically sound processes that minimize negative environmental impacts according to set standards outlined by the Thai government.
“We are so impressed with the results we have seen since partnering with the Gripp team. Their marketing strategy has been incredibly effective in driving sales and brand awareness. It feels like a true partnership working with Gripp. They are always willing to go the extra mile and truly understand our business goals,” said Mr. Jimmy Jai, Managing Director of United Thai Rubber.
Besides key areas of collaboration, the MoU includes:
- New technology investment with a data-driven approach strategy for making sandals
- Quality assurance with further emphasis on ISO9001 certification
- Commitment to environmental, social, and governance (ESG) standards
- New creative and innovative designs to capture new market
- Faster time-to-market introduction of new sandal models every 3 months
- Monthly high-volume production capacity for high-quality sandals
Through this partnership and their shared objective to offer customers high-quality sandals at affordable prices, both Gripp and UTRdisrupt the current footwear market with a data-driven strategy and faster time-to-market approach.About PT Gripp Marketing Indonesia GriPP is a sandal brand from Bali, Indonesia that has been high-quality rubber flip-flops for all ages. With a firm commitment to comfort, and environmental sustainability, GriPP to offer customers unparalleled experiences with its forward and stylish designs.
