Skip to main content

Columbia Sportswear Introduces Omni-Heat Infinity, the Gold Standard in Warmth

Traveling to the mountains or areas with magnificent winter views is indeed an exciting experience. Not infrequently weather and climate constraints such as cold temperatures prevent us from enjoying this experience. This situation is generally overcome by selecting certain clothing that can protect from extreme weather. But actually, that's not enough, it also requires capable technology in the clothes used, so that we can move more comfortably.

For this reason, Columbia Sportswear introduces the latest technology, Omni-Heat™ Infinity, an evolution of the Omni-Heat Thermal-reflective warmth technology that has previously been applied to Columbia Sportswear products.

Columbia Sportswear Omni Heat Infinity

Omni-Heat™ Infinity is inspired by the reflective technology used by NASA, where a pattern of gold metallic dots on the inside reflects and retains natural body heat and provides instant warmth. This innovative system allows clothing to remain light without reducing breathability or adding volume during wear.

Omni-Heat™ Infinity can help users stay warm during activities in cold conditions such as mountain climbing, trips to highlands, or vacationing in cold climate countries.

Columbia Sportswear Omni Heat Infinity

To provide media partners with direct experience, Columbia Sportswear Indonesia held an Omni-Heat™ Infinity Product Wear Test on Thursday, December 15 2022 at Trans Show World Bintaro. In this activity, media colleagues tried and experienced Columbia's jacket first-hand with gold thermal-reflective warmth Omni-Heat™ Infinity technology and there will also be an explanation of product knowledge from Brand Manager Columbia Sportswear Indonesia - Helmi Mugni, namely this technology is very suitable for fans. outdoor activities in Indonesia. “This is the development of Omni-Heat Thermal-Reflective Warmth technology. Now with a gold-colored coating, not only visually has changed, but Omni-Heat Infinity is claimed to be around 40% more optimal in reflecting heat compared to the previous Omni-Heat™ series, without reducing breathability and still feeling light.” This gold layer in the Omni-Heat™ Infinity series is not only applied to jackets but also to hats, shoes, gloves and more. said Helmi explained.

By using this technological product, there is no need to use many layers of clothing when you are in a cold climate or temperature area, just use a standard layering system.