After two years of delay due to the Covid-19 pandemic, the largest business exhibition in Indonesia Franchise & License Expo Indonesia (FLEI) 2022 is finally happening. Members of the franchise, license, partnership, and business opportunity community are very excited to welcome the 2022 Franchise & License Expo Indonesia (FLEI) with strict health protocols.
During the pandemic, businesses get a lot of demand from consumers due to the push of ‘pent-up demand’. Many consumers delay making purchases during the pandemic, so when the pandemic starts to slow down, the demand spikes sharply. This phenomenon makes investors not stay silent so as to make franchises, licenses, partnerships, and business opportunities increase. Everything moves from Investors, Franchisors, Master Franchisees, Franchisees, Master Licensees, Licensees, Business Owners, Entrepreneurs, Franchise Consultants, Business Consultants, Associations, Communities, Government, Media, and the wider community seeking business opportunities. This also gives rise to new investors, which are dominated by new entrepreneurs from the millennial circle, workers seeking additional income, MSME players advancing to class, retirees seeking busyness, housewives, and so on. This real stretch is a big hope for Indonesia’s post-pandemic Economic Recovery.
The above phenomenon is the basis for holding the 2022 Franchise & License Expo Indonesia (FLEI) business exhibition. This event is held based on the collaboration of Panorama Media with the Kamar Dagang & Industri Indonesia (KADIN) and Perhimpunan Waralaba & Lisensi Indonesia (WALI). Not only that, three ministries have also stepped in to support FLEI 2022, namely the Ministry of Trade, the Ministry of Cooperatives and SMEs, and the Ministry of Tourism and Creative Economy.
The 2022 Franchise & License Expo Indonesia (FLEI) will take place at the Assembly Hall, Jakarta Convention Center on 3 – 5 June 2022. With the theme “Getting Back To Growth” presents a one-stop solution for business opportunity seekers. The exhibition is open to the public from 10.00 – 21.00 WIB with an entrance ticket of IDR 55.000,- per person.
Franchise & License Expo Indonesia (FLEI) 2022 showcases more than 200 franchise business brands, licenses, retail business supports and various other business opportunities. Prospective franchisees are free to visit booths of interest to find out about their business plans.
The opening of the Franchise & License Expo Indonesia (FLEI) 2022 will take place on June 3, 2022. The event begins with an explanation of the development of the franchise industry in Indonesia. The event continued with a keynote session filled by the Ministry of Trade, discussing the millennial trend of business savvy.
The chairman of WALI Tri Raharjo said, the 2022 Franchise & License Expo Indonesia (FLEI) has a great determination to advance local franchises so that they are known to the world. “As an organization that has direct contact with franchisees throughout Indonesia and regionally, we want to promote local franchises throughout the archipelago and the world. FLEI, which has become part of a series of regional Franchise Expo agendas, opens a great opportunity to showcase all of Indonesia’s best local franchise brands. We hope that participants from abroad are interested in opening our franchises in their home countries.”
In order to attract more franchise entrepreneurs, the Ministry of Trade of the Republic of Indonesia also facilitates a number of fostered business actors to participate in the 2022 FLEI. Micro, Small and Medium Enterprises (MSMEs) have a great opportunity to participate in the 2022 FLEI.
In addition to displaying various franchise and license brands, there is also a discussion program at the 2022 Franchise & License Expo Indonesia (FLEI) exhibition which is expected to motivate potential entrepreneurs. “This is in line with the government’s program to foster an entrepreneurial spirit among the younger generation, and the government’s efforts to encourage MSMEs to advance to class. This year we provide a number of programs with interesting themes around franchise business, licensing and other business opportunities. We hope that this special program can add new insights, as well as provide the latest updates on the world of franchising so that it can grow new business actors in Indonesia,” closed Royanto Handaya, Project Director of PT Panorama Media.
Levita G. Supit, Chair of the KADIN for Franchise, Licensing & Networking Marketing, admitted that she is proud to meet local entrepreneurs from all over Indonesia at the 2022 Franchise & License Expo Indonesia (FLEI) all over Indonesia under one roof, we hope that this event will be able to bridge entrepreneurs to build cooperation, exchange knowledge and see business opportunities in the future”.
MSMEs have an important role in post-pandemic national economic recovery. Starting from digital-based MSMEs, to MSMEs based on a creative economy. Micro strategy, business planning, digital transformation to branding have a big influence on business development.