The corona virus pandemic that took place in 2020 is indeed it is not only a disaster for the global community, it is striking as well almost all aspects of life starting from the health sector hard hit, the field of education has completely changed until of course, Small and Medium Enterprises (UKM) and Micro Small Enterprises Indonesian Intermediate (UMKM) which was battered.
Of course it takes a special strategy to survive the storms Covid-19. A group of Indonesians from various industrial backgrounds creatives concerned with these conditions gave it a glimmer hope by giving birth to a digital platform called INFINA help small businesses such as SMEs & UMKM to get market their products or services in the digital world in a way different.
INFINA which means Influencing Indonesia was launched at the same time with the month of independence of the Republic of Indonesia with the mission wanted assisting the number of Indonesian SMEs & MSMEs there are around 64 million (according to Kemenkop data in 2019) for can rise and maximize its great potential.
On the other hand, there are around 400,000 (four hundred thousand) S-1 graduates each years in Indonesia, not including vocational schools. In 15 next year there will be around 12,000,000 (twelve million) generations a new job that requires a job. Seeing pandemic conditions at this time of course this will be a challenge for Indonesia. INFINA embrace the Indonesian workforce to be not just dependent to the employer, but also can be empowered to create employment or income separately as well as helping the people Indonesian SMEs & MSMEs.
In addition to connecting SMEs & MSMEs with influencers for wider network, the INFINA platform also provides services which will help UKM and UMKM in developing business ranging from online marketing consulting services, services visual design, videography services including various workshops advertising management.
In the framework of the Independence Day of the Republic of Indonesia the 75th, INFINA launched a discount promotion campaign of 75% for the first 750 Indonesian SMEs to market products using the services of influencers.
The mechanism for this program is fairly straightforward, influencers who are have followers above 1000 (one thousand) can join and register on WWW.INFINA.ID as an influencer. Later a row These influencers will be selected by already existing SMEs & MSMEs join in INFINA to help market their products. Interestingly, an influencer’s post will be appreciated starting from Rp. 15,000, – (fifteen thousand rupiah)
“We believe that by joining hands, we will become stronger in advancing Indonesian SMEs & MSMEs together with Indonesian influencers. This is space mutual assistance aimed at advancing the Indonesian economy. INFINA is the right home for SMEs & MSMEs as well as influencers Indonesia to be connected and move forward together “, said Oktora Irahadi, Founder of INFINA at the launch of this platform.
For More info about INFINA please contact:
Rachel Octavia HP: 0818993237